
IDEO
IDEO's London office felt generic. They needed a reception and communal space with warmth, flexibility and a café-like quality that matched their working culture and reputation.
#Ethically Positive
#Sense of Place
#Creative Reuse
CLIENT
IDEO
LOCATION
Clerkenwell, London
SCOPE
Office
APPROACH
Circular design and reuse
A global design firm whose London office didn’t look like one. The space felt generic, where it should have felt considered, and it wasn’t giving the team the variety of environments they needed to work well.
The refurbishment gave them a reception and communal space they could be proud of — somewhere warm enough for clients, flexible enough for collaboration, and specific enough to say something about who IDEO are.
The entrance is where it’s said most clearly: the prominent yellow bike rack tells every visitor immediately what this company values. Good design makes those statements without having to spell them out.
CLIENT TESTIMONIAL
"By working with Rachel and her team, we have been able to create a space that is warm and welcoming for our clients and also, importantly, a space where our team have more options as to how and where they want to work. Thank you Forster Inc!”
Jamie Styles, Finance Director
IDEO
A global design firm whose London office didn’t look like one. The space felt generic, where it should have felt considered, and it wasn’t giving the team the variety of environments they needed to work well.
The refurbishment gave them a reception and communal space they could be proud of — somewhere warm enough for clients, flexible enough for collaboration, and specific enough to say something about who IDEO are.
The entrance is where it’s said most clearly: the prominent yellow bike rack tells every visitor immediately what this company values. Good design makes those statements without having to spell them out.
CLIENT
IDEO
LOCATION
Clerkenwell, London
SCOPE
Office
APPROACH
Circular design and reuse







